Marketplaces: How to automate EPR compliance for thousands of third-party sellers?
The AGEC law: a regulatory obligation that is now essential for Marketplaces
The AGEC law requires all online marketplace platforms (Amazon, ManoMano, Cdiscount, etc.) to verify that third-party sellers comply with their EPR obligations. This includes:
- Registration with an approved eco-organization;
- Obtaining a UIN unique identifier issued by ADEME);
- Declaration of volumes placed on the market for each relevant Scheme.
- The transmission of eco-participation fees for their WEEE and Furniture products
This principle of "transfer of environmental responsibility" transforms marketplaces into co-pilots of EPR compliance, on the same footing as producers or importers.
Risks for marketplaces in the event of non-compliance
Failure to rigorously monitor EPR compliance on the sellers' side exposes platforms to several risks:
- ADEME penalties: fines in the event of inspections or non-compliance;
- Damage to the platform's image: accusations of greenwashing or laxity.
In addition, marketplaces must produce an annual report to the administration proving that they have properly verified the validity UIN their sellers UIN .
An increasing requirement... facing a very heterogeneous seller base
The challenge is that salespeople are not all at the same level:
- Some people are unaware that they are subject to the EPR
- Others use UIN that UIN or do not correspond to the correct Scheme
- Many do not know how to calculate their eco-contributions.
As a result, marketplaces bear an increasing verification burden, which is often manual, poorly structured and time-consuming.
CompliancR: the all-in-one solution for EPR Marketplace
At CompliancR, we have designed a solution adapted to the specific challenges of marketplaces.
For compliance teams and partners:
- API for automatic verification of UIN vendor onboarding;
- Dashboard to track the validity of declarations and UINs by seller;
- Seamless integration with account management or KYC systems.
For sellers:
- Self-service platform to obtain their UIN, declare their products and generate their supporting documents;
- Simplified assistance by Scheme (packaging, WEEE, TLC, furniture, etc.);
- Automated calculation of eco-contributions from their catalog.
Result: compliant sellers, a respected regulatory framework, and a strengthened relationship of trust.
EPR compliance becomes a strategic lever for marketplaces
In 2025, compliance is no longer just a box to tick. It is a criterion for selecting vendors and a guarantee of reliability for consumers.
Marketplaces that structure their EPR policy now will gain:
- In attractiveness for responsible sellers;
- In visibility in an increasingly regulated market;
- In efficiency in their reporting obligations.
CompliancR helps you transform an obligation into an operational advantage.
Discover how our solution integrates with your platform to seamlessly manage the EPR .